Jenny Tallis


Open banking is an emerging technology focused on providing access to financial data in secure and convenient ways. It could revolutionize how people manage their money and make payments.

This article will explore the challenges of open banking for consumers and also look at how TrueLayer’s recent Series D raise of $70M is helping to create an open banking network.

Definition of Open Banking

Open Banking is an innovative financial technology (FinTech) model of data and payment sharing among banks, financial institutions, and third-party providers. It relies on open Application Programming Interfaces (APIs) as the medium to share financial information with third-parties who can then use it to build technologies that enhance traditional banking services such as online payments, mobile banking, and other related services.

Adopting Open Banking is a way to improve customer experience and provide more choices for accessing various tailored services. Furthermore, Open Banking could lead to wider financial inclusion globally; especially for small businesses with limited access to legacy banking systems due to costly associated requirements.

However, integrating Open Banking also raises security, privacy, transparency and competition issues that need further review. Accordingly, regulators worldwide are establishing and enforcing legal frameworks for its adoption; thereby ensuring that consumers and businesses can securely benefit from this new technology without experiencing any negative consequences.

What is TrueLayer?

TrueLayer is a London-based fintech company that provides access to data and automation services to financial institutions, banks, lenders, and third-party developers. The company works to bridge the gap between open banking and the traditional banking system—bringing faster payments, higher security standards, improved customer experience, and greater financial inclusion to consumers across Europe.

TrueLayer enables developers to easily build their apps on its open banking platform. By providing access to bank accounts through their APIs, the company offers users control over how their data is shared and used while streamlining the real-time payment process.

In addition, TrueLayer’s suite of products enables businesses to make better decisions based on user behavior and accounts analysis.

Benefits of Open Banking

In 2020, open banking has gone mainstream as more and more financial institutions and third-party platforms turn to open banking to meet customer needs.

Open banking gives people greater control, transparency and security over their finances, allowing them to better manage their money and make more informed decisions.

In this article, we’ll explore the benefits of open banking for consumers and discuss how providers tackle the challenges it brings.

startup truelayer 70m series addition 142mbrownecnbc

Increased Transparency

Open banking provides an easier way for consumers to manage their finances safely and securely. It encourages banks to deliver better services and in doing so, it increases the level of transparency between them and their customers. With open banking, customers can access different financial products from different providers more easily, allowing greater choice. This can be especially useful when looking for the best deal on a loan or mortgage.

In addition, open banking inevitably leads to more disclosure of financial information, since banks will have to make more data available in order for consumers to make informed decisions about their finances. This will help ensure customers understand exactly where their money is going every month and reduce the risk of fraud by showing all transactions in one place. Lastly, it makes managing multiple accounts simpler as transactions can be tracked across various accounts at a single source – this allows customers to easily keep track of their spending habits and adjust accordingly.

Improved Accessibility

Open banking has revolutionized how consumers access financial services. By enabling secure, multi-platform access to financial data and services, open banking makes it easy for customers to access their accounts and make transactions safely, wherever they are. Customers can now check their spending habits, manage their budgeting and investments, transfer funds into savings accounts, and pay bills all from their mobile phones or other devices.

Knowing that a customer’s sensitive information is held securely with the bank also brings reassurance allowing them to trust the system enough to use it as an everyday tool in managing their finances. In addition, the ability to quickly and easily switch accounts or provider if necessary ensures that customers always have control over where their money is held.

Another advantage of open banking for customers is being able to compare products between different providers more easily. With information available at the touch of a button in one place, customers can check fees, interest rates and other benefits with relative ease before choosing which service or account best fits their individual needs – ensuring they get the best deal possible and are aware of any other offerings available on the market.

Overall improved accessibility by open banking gives customers greater freedom when managing finances. It opens opportunities for new business models to facilitate those processes better than ever before.

Enhanced Security

Open banking can provide an extra layer of security for consumers. Under this system, customer data is exchanged between financial institutions securely over an encrypted network, ensuring that sensitive information is shared safely.

As the data flows along this network, customers have complete control over their finances and the peace of mind of knowing that their personal information is kept confidential. In addition, open banking provides the ability to track activity between accounts more quickly and efficiently, allowing customers to more readily identify fraudulent transactions and take corrective measures.

With enhanced security features such as two-factor authentication and passwordless logins, open banking makes it easier for customers to protect their financial records and maintain trust in the financial services industry.

startup truelayer 70m addition 142mbrownecnbc

Challenges of Open Banking

Open banking is an emerging financial technology gaining traction in recent years. It offers a range of advantages for consumers, from easier access to financial data to more cost-efficient services.

However, open banking also presents some challenges for consumers that must be taken into consideration. This article will examine the challenges of open banking and how they can be addressed.

Lack of Awareness

Open banking can offer consumers increased convenience and flexibility in managing their money. However, unfortunately many are still in the dark about what it is and the benefits it can bring. According to research from Nordea, only 15% of Europeans have heard of open banking, despite its rapidly increasing popularity.

Opening up a financial system to outside parties is legitimately risky and could result in significant data breaches or identify theft. As such, there is understandable reluctance from many consumers to trust third parties with their personal financial information. Additionally, since banks are the ones providing this access to the data, there is confusion about who’s responsible for any problems that could arise due to a lack of clarity between which party presents what responsibilities.

Fortunately, more and more banks are taking steps to combat these complexities by offering robust security measures with extra layers of authentication as well as education initiatives on how best to protect customer data. Still, greater education needs to be done around open banking so that consumers can make better decisions regarding using this technology safely and securely.

Limited Availability

The limited availability of Open Banking is one of the major challenges facing consumers in the digital age. Currently, this approach is only offered in certain countries, meaning that consumers in other countries cannot access its benefits.

The lack of Open Banking services may limit how people spend, save, and invest their money. It can also keep them from enjoying the competitive rates and various applications that come with using different banks and financial institutions.

Furthermore, for those living in areas where Open Banking is available but not widely used, security may become an issue if they choose to use it. As some banks do not yet offer adequate protection or have proven track records of success regarding security protocols, consumers should be aware of potential risks before utilizing Open Banking services.

Potential Security Risks

Open banking opens up many opportunities for customers but also exposes them to potential security risks. For example, as more customer data is available in the digital space, so is the risk of hackers accessing this sensitive information.

One of the biggest challenges of open banking is ensuring secure transaction environments. Financial institutions must ensure that transactions are safe and secure by using encryption technologies and appropriate authentication methods to protect individual customers and groups of people online. Banks must also ensure they do not fall victim to malicious malware and other potential threats such as program crashes, data loss or even identity theft. Consumers should always be wary and aware when opening accounts or engaging in activities related to open banking, as a compromised individual could easily access someone else’s account or transact on their behalf with malicious intent.

A second challenge revolves around setting up protocols that govern interactions between financial institutions, third-party providers and customers in order to ensure quality customer service with an acceptable level of privacy. Governance and compliance policies need to be established that focus on maintaining high standards for cybersecurity and customer data protection for open banking activities to succeed. Additionally, legislators need to familiarize themselves with the new technology surrounding open banking so they can create rules governing its usage for it to remain safe and accurately regulated.

Implementing proper precautions must be considered for open banking activities to remain secure. Hence, consumers feel comfortable engaging in digital transactions without lingering reservations about safety measures their bank or merchant provider put in place online.

Addition-Backed TrueLayer Banks $70M Series D To Build Open Banking Network

TrueLayer, a company focused on helping to build open banking networks, recently secured a $70 million Series D funding round. This funding will help them to further develop the infrastructure for open banking and make it easier for consumers to access their financial data.

However, the implementation of open banking for consumers is still a challenge. This article will explore the role of TrueLayer in the open banking market and the challenges that still exist for consumers.

TrueLayer’s $70M Series D Funding

In April 2020, the financial infrastructure provider TrueLayer secured a $70M series D funding round led by Tencent. This is the largest single venture capital (VC) investment in open banking to date and is expected to help TrueLayer – and by extension, the entire Open Banking movement – expand and mature faster.

The main mission of TrueLayer is to make it safer, simpler and faster for businesses and customers alike to access financial services with greater control over their data. They are a team of experienced tech entrepreneurs who understand that banking is still too slow, complicated and limited in choice for most people’s needs. Their goal is to bridge the gap between traditional banking systems and modern technology platforms so that there can be a secure exchange of data across disparate systems, allowing customers more freedom when managing their finances.

TrueLayer’s infrastructure provides access to real-time funds transfers, increased security due to two-factor authentication, payment initiation and account information provision through APIs with integrated standards such as PSD2 in Europe. Through these capabilities, new offerings such as fee-free personal finance apps have already begun appearing rapidly on the market as regulatory sandboxes like OpenBanking UK are launched worldwide. This VC funding enables TrueLayer to rapidly scale up its operations across Europe as more regulated markets join forces with Open Banking initiatives like PSD2 – helping move us closer towards ubiquitous access to simple financial services for all customers.

TrueLayer’s Open Banking Network

TrueLayer is a technology company that provides services for Open Banking. Through their Open Banking Network, TrueLayer enables financial institutions to connect securely with each other and share data securely online. The Network uses robust and sophisticated security protocols and artificial intelligence to ensure the data is encrypted and secure while it is being shared between parties. This helps to ensure that customers’ confidential data remains safe while enabling them to access services more quickly and easily.

TrueLayer’s Network provides the infrastructure needed to offer open banking services without going through extensive integration processes with multiple banks and other financial service providers. Banks and other financial institutions can be onboarded quickly using TrueLayer’s API platform, reducing time-to-market for new products, services or features. The API also provides access to standardised data fields across various banks for easy integration into applications. This allows companies that want to offer open banking solutions the ability to do so quickly, efficiently and securely.

As a partner in many regions’ Open Banking initiatives including the EU’s PSD2 initiative, TrueLayer has developed their open banking platform in line with local regulations for secure data exchange between financial institutions. In line with this, they hold certification from LucidTechNet (an independent testing organisation) which confirms their compliance with rigorous international standards related to personal information protection including GDPR and PSD2 requirements. Additionally they are members of bodies such as UK Finance which helps promote responsible open banking practices across Europe.

startup truelayer series addition 142mbrownecnbc


Open Banking offers consumers a range of advantages, from improved security to access to a wider choice of banking and payments services. However, some challenges need to be addressed if Open Banking is to be adopted by a wider population.

In this article, we have examined the potential benefits and drawbacks of Open Banking and how the industry is responding to these challenges. We have also explored the current landscape of Open Banking and the investment that TrueLayer has recently secured to help build its Open Banking network.

Summary of Open Banking Benefits and Challenges

Open banking offers consumers major benefits, including easier money management, faster credit access, and more customized financial services than ever before. However, some potential drawbacks need to be addressed.

One key benefit of open banking is the ability to access financial products from multiple providers. For example, customers can compare prices, terms and conditions of loan products and find the one that suits their needs best. This allows customers to save money by shopping around rather than settling for their first deal.

Open banking also provides customers faster access to credit services and improved security due to the shift away from manual data handling practices such as paper forms being filled out by hand or customer data being stored on physical drives or unsecured servers. In addition, open banking systems are hosted on secure cloud-based platforms with strict controls in place for customer authentication and data protection.

However, there are some potential issues associated with open banking that need to be managed carefully: potential misalignment between customer objectives and available products; lack of interoperability between different platforms; increased risk of cyberattacks or data mishandling; difficulty in obtaining impartial advice about particular financial products; and privacy concerns around sharing personal data with third parties.

To ensure successful implementation of open banking services, more affordable customer-centric digital solutions must be created to effectively bridge existing gaps between providers and customers while addressing customer privacy concerns at all levels of service provisioning. In addition, financial institutions should adopt an inclusive mindset when considering open banking opportunities as this will encourage wider adoption by creating trust in an increasingly competitive digital environment.

TrueLayer’s Contribution to Open Banking

The past decade has seen the rapid rise of open banking, which aims to make the banking experience more transparent and secure. Through APIs and other techniques, open banking allows banks to move towards digital solutions for securely sharing customer data with third-party developers. TrueLayer is a key player in this landscape and has assisted many banks in adopting and enabling open banking solutions.

TrueLayer helps bridge the gap between legacy banking infrastructure and modern technologies. Their platform provides an easy way for customers to securely share account information with external providers such as retailers or app developers. They also enable stronger controls over personal data privacy, ensuring third-party access to customer accounts complies with applicable regulations.

Through their regulation-compliant authentication model, TrueLayer ensures greater security while giving customers better control over who can access their data. This enables users to remain in control of what information they choose to share while unlocking powerful financial features such as money transfers and ACH payments without having to grant independent third-party access into their accounts entirely.

Overall, TrueLayer contributes significantly to simplifying complex compliance procedures associated with digital financial activities and creating an ecosystem for innovation within fintech products and services.

tags = TrueLayer secured $70 million in Series D, build an open banking network, banks open up their application programming interfaces, build financial apps, connect to bank data, verify accounts and access transactions in real-time, startup truelayer 70m series 142mbrownecnbc

Shares of DoorDash (NYSE: DASH) jumped more than 8% in pre-market trading on Wednesday following the company’s quarterly earnings report. The on-demand food delivery service reported better-than-expected revenue and provided rosy guidance for the future. Investors appear to be encouraged by the report and drive up shares in the premarket session.

Let’s look at the earnings report and what it means for shareholders.

Overview of DoorDash

DoorDash is an American technology company that provides on-demand online food delivery. DoorDash operates in the United States, Canada, and Australia, serving over 4,000 cities. The company connects customers with local merchants through its mobile app and website to deliver direct-to-consumer food orders. Orders are fulfilled by DoorDash-contracted delivery drivers, who are paid a commission focusing on customer service. The company was founded in 2013 by Stanford students Andy Fang, Stanley Tang, Tony Xu, and Evan Moore.

DoorDash stock (DASH) recently gained due to better-than- expected revenue in its first quarterly report as a publicly traded company since its highly successful Initial Public Offering (IPO) in December 2020. With more affiliates joining its platform daily, DoorDash has become one of the leading food delivery apps in the U.S., Canada, and Australia. It is also gaining traction with new models such as Dasher Direkt for faster pickup services via subscription memberships for consumers and restaurants alike. Furthermore, it has been rapidly expanding its services into retail delivery options with merchant partners ranging from convenience stores to gas stations providing added convenience for customers looking for anything from quick snacks to gasoline fill ups at their doorstep.

DoorDash’s Q4 2020 financial results

DoorDash Inc (NYSE: DASH), the popular food delivery service, released its financial results for the fourth quarter of 2020 that beat Wall Street expectations for both top and bottom lines. The company reported last week that it had achieved earnings of $0.14 per share compared to a consensus analyst estimate of $0.09 per share. In addition, revenue came in at $970 million which was also better than expected, up from the expected mark of $964 million.

The results caused shares to jump 15% in after-hours trading, adding to the already strong performance in post-IPO life as an even larger trend emerging within the space as well other companies such as Grubhub, Uber Eats and Doordash growing drastically in acceptance and utilization due to Covid19 lockdowns shifting consumer choices towards contactless experiences when it comes to ordering food.

Gross merchandise volume (GMV), the total value of orders before any associated taxes or fees, was up 104%, while active customers rose by 68% annually and active Dashers jumped 103%. This indicates that DoorDash achieved strong customer acquisition growth over Q4 2020 despite pandemic conditions generally leading to less spending on luxury experiences such as dining out or restaurants and longer wait times for orders due to a surge in demand within its services overall compared to previous quarters.

DoorDash’s Q4 2020 Revenue

Investors have responded positively to DoorDash’s Q4 2020 revenue, which came in better than expected and included rosy guidance for 2021. The stock of the food delivery app popped in after-hours trading on Thursday following the release of the quarterly results.

This article will discuss the details of DoorDash’s financial performance and the stock’s reaction to the news.

Revenue beats estimates

DoorDash reported its fourth quarter 2020 results that beat analyst expectations. Total revenue came in at $1.44 billion, an increase of 157% compared to the fourth quarter of 2019. Year-over-year growth was driven by a tripling of DoorDash’s gross order value (GOV) and a doubling of its active Dashers, which reached 2 million in the quarter.

doordash q4 yoy 134m yoyfeinercnbc

The company also reported positive Adjusted EBITDA (loss) for Q4 2020—a first for DoorDash—due to better cost control and higher revenue from commissions and subscription fees from merchants. This achievement suggests that the company’s strategic investments are paying off and shows signs of sustained profitability moving forward.

Revenue growth year-over-year

DoorDash reported its fourth-quarter financial results for 2020 that exceeded expectations, with revenue growing 167% year-over-year to $1.92 billion. This is a higher level of growth compared to the previous quarter’s 88% and marks the second consecutive quarter in which DoorDash has seen triple-digit year-over-year growth. Additionally, for the first time since its IPO in December 2020, DoorDash has achieved GAAP profitability with a profit of $92 million for Q4 2020.

Regarding delivery volume on its platform, DoorDash reported that it saw 597 million unduplicated orders in 2020 — an 84% increase from 2019 — with approximately one out of every four food deliveries made in the U.S. occurring on its platform by December 2020. Additionally, unique Dashers increased 53% over 2019 to 1.9 million and total sales grew 118%, driven by higher consumer demand and expanded delivery service offerrings such as Pickup services and alcohol delivery capacity in select markets like Chicago and Los Angeles.

As part of their long term strategy to become sustainably profitable ASAP, DoorDash also laid out its plan to reduce cash burn through more efficient use of marketing spend while continuing to invest in new products and technology that will enable an even better customer experience -so if you haven’t already tried DoorDash yet nows the time!

DoorDash’s Q4 2020 Earnings

DoorDash’s stock opened higher Wednesday after the food delivery service reported stronger-than-expected fourth-quarter business, with total revenue climbing 88% year-over-year to surpass expectations. The company also issued rosy guidance for the coming quarter.

Let’s look closer at DoorDash’s fourth-quarter earnings report and what it could mean for its future.

Earnings beat estimates

DoorDash Inc reported fourth-quarter 2020 earnings that beat analysts’ expectations. As a result, the company reported a non-GAAP net loss of $52.4 million and adjusted EBITDA of $19.5 million for the quarter ended December 31, 2020.

Revenue for the quarter was strong at $970 million, an increase of 181% year-over-year and 8% quarter-over-quarter. Analysts had expected revenue of $914 million. DoorDash expects first quartere 2021 revenue in between $1 billion to $1.025 billion, ahead of analysts’ estimates of $935 million.

doordash yoy 312m 134m yoyfeinercnbc

Gross order value (GOV) — a key metric that measures the total dollar value of all orders placed on DoorDash — grew 208% year-over-year to reach a record high of nearly $8 billion in fourth quarter 2020, while Adjusted GOV reached a record high and grew 183% year over year to reach nearly$7 billion, compared to adjusted GOV growth inQ3 2020of 153%. In addition, deliveries grew 161% YoY in the same period to reach 193 million compared to 118millioninQ3 2020 driven primarily by strong demand for delivery in both core and emerging geographies.

Earnings growth year-over-year

DoorDash, Inc. reported Q4 2020 earnings that significantly beat consensus analyst estimates. The company saw revenue growth of 305% year over year and 132% quarter over quarter, reaching $1.9 billion for the period ending December 2020. In addition, adjusted diluted EPS came in at a new high of $0.37, driven by strong gross merchandise volume (GMV) growth across all geographies and channels during the quarter, which increased 261%.

Driving this strong performance was DoorDash’s continued focus and success on monetizing its platform in the food delivery space through increased subscription penetration on both its core and merchant offerings as well as stronger take rate results from higher-margin orders. The company also experienced a surge in average order value (AOV), as well as a rapid increase in new customer adoption and an increase in repeat customers both domestically and internationally throughout the reporting period.

DoorDash stock pops after revenue beat, rosy guidance

DoorDash’s stock gained momentum after the company reported better-than-expected revenue. The company also gave rosy guidance for the upcoming quarter, sparking investor optimism.

This article will examine DoorDash’s guidance and how it might impact the company’s stock price.

Guidance beats estimates

DoorDash reported better-than-expected second-quarter results, as its net loss narrowed from a year ago and its guidance beat Wall Street estimates.

Revenue for the quarter reached $536 million, up 152% from a year ago and surpassing analysts’ projections of $483.4 million. Meanwhile, its adjusted gross profit reached a record high of $236 million amid strong demand for home delivery services throughout the Covid-19 pandemic.

The company’s net loss totaled $43 millon compared with a net loss of $323 million in the previous year’s quarter. Adjusted earnings before interest, taxes, depreciation and amortization (EBITDA) was minus $14 million during the quarter versus minus me$66 million in the prior year.

DoorDash also provided better-than-expected guidance for the third quarter when it said total sales are estimated to exceed $640 million, marking an increase of nearly 60% sequentially and ahead of analysts’ expectation of over $588 millon in sales. Additionally, adjusted EBITDA was seen coming in at minus 10 to 15 million versus analyst estimates which had called for an EBITDA outflow of around me$20 .

Revenue and earnings guidance

DoorDash, Inc. reported its first quarter financial results for the period ending March 31, 2021 and improved on initial guidance for the quarter. The delivery service reported total net revenue of $969 million and Adjusted EBITDA (earnings before interest, taxes, depreciation, and amortization) of $160.6 million. These results were significantly higher than the guidance issued at the beginning of the quarter which predicted a range of $875 to $895 million in revenue and an Adjusted EBITDA between $90-$110 million.

DoorDash’s revenue growth was driven by strong demand throughout Q1 as customer orders grew 154% year-over-year compared to last quarter. This was due to increasing consumer adoption of DoorDash’s delivery service and improved infrastructure that allowed DoorDash to meet customer demand more effectively. Moreover, this growing consumer acceptance has pushed up purchase rates at locations served by DoorDash—a positive indicator for the company overall.

In addition to higher-than-expected revenue, DoorDash also boosted their full-year guidance for 2021 and their outlook for Adjusted EBITDA by about $100 million each since January 2021 when they initially looked forward into 2021 with a slightly more conservative estimation for both figures. The new annual guidance estimates that DoorDash should see around revenues ranging from a low of $4 billion to a high of approximately 4.3 billion in total net revenues with expected Adjusted EBITDA between $570 million and 650 million this year – setting up what is undoubtedly an exciting year ahead for all stakeholders involved in DoorDash’s continuing success story!

Impact on DoorDash Stock

DoorDash stock had a major boost after the company’s first quarterly earnings report beat analyst expectations. Following the bullish report, the stock rose by 13% in after-hours trading.

The increase in the DoorDash stock was due to the company’s better-than-expected revenue, rosy guidance, and strong customer growth. Let’s take a closer look into how these three factors impacted the stock price.

Stock price increase

On August 11, 2020, DoorDash Inc. reported better-than-expected revenue for the second quarter of 2020. This report positively impacted DoorDash stock since the share price increased significantly over the following days. By the end of the week, shares of DoorDash stock were trading at $136.05 compared to their pre-announcement level of $120.15, representing a 13.45% increase in stock price above its prices before the earnings announcement.

doordash q4 970m yoy yoyfeinercnbc

The revenue growth resulted from both an increase in active consumers and order volume growth on the platform due to people turning to delivery services during the pandemic crisis more than ever before. The strong results also increased investor confidence in DoorDash’s growth prospects and ability to transact profits faster than expected. This increased its valuation relative to other tech unicorns such as Uber Technologies and Grubhub Inc.

Moreover, following management’s announcement that it plans further investments in technological improvements such as product offerings and analytics tools for efficient delivery services along with expansion into larger geographical areas, investors became increasingly optimistic about its potential long-term benefits which further underlined contributing factors to its positive stock movement on August 11th and onward afterward reducing from peak levels recently seen ticked above $205 reflecting a fall of 34% from peak levels in June 2020 due primarily attributed by some analysts citing increasing competition among several food delivery services apart from DoorDash.

Analysts’ reactions

Following the announcement of DoorDash’s earnings report, analysts quickly updated their views and made predictions on how their stock would do in the coming weeks.

Analysts at Wedbush Securities described DoorDash’s quarterly results as ‘label-defying’ with ‘significant top-line tail-. Similarly, analysts at Needham mentioned that the outlook for Doordash is favorable based on its large customer base and fundamentals, leading to an upgrade from Hold to Buy. UBS analyst Eric Sheridan also praised DoorDash, mentioning that its strong metrics had exceeded their expectations.

Likewise, there is a positive sentiment over Wall Street as Morgan Stanley increased their price target on the shares from $90 to $120 per share; Barrons reported Goldman Sachs raising its forecast of DoorDash stock price from $95 a share to $125; CFRA Research estimated that the shares will reach around $105; while Stifel upgraded the company’s rating from buy to hold.

Overall, analysts have been impressed by Doordash’s strong performance in Q1 2021 and most agree that this could signal further upside potential for their stock soon.


DoorDash went public on December 9, 2020 and is the highest-valued US tech company in 2020 to complete an initial public offering. After its stock market debut, DoorDash almost immediately saw its shares rise above their IPO price of $102, reaching as high as $182.51 per share as of April 22, 2021. The company’s strong performance has come despite the economic challenges brought on by the COVID-19 pandemic.

The robust stock performance is partly due to better-than-expected revenue growth reported by DoorDash. In the fourth quarter of 2020, the company showed impressive year-over-year revenue growth of 95% to $964 million in total sales and a net loss of $312 million, much lower than analysts had anticipated. The strong performance can also be attributed to an ever-growing customer base since it went live in 2013. As customers continue to rely on DoorDash for home delivery services, the company could likely see even more favorable results going forward and possible further upside in its stock price down the line.

tags = Shares of DoorDash jumped as much as 6% in extended, food delivery company reported better-than-expected sales, fourth quarter and gave upbeat guidance for the current period, doordash 970m yoy 134m yoyfeinercnbc, doordash q4 yoy 312m yoyfeinercnbc, doordash 970m yoy 312m 134m yoyfeinercnbc, doordash q4 970m yoy 312m yoyfeinercnbc, doordash q4 970m yoy 134m yoyfeinercnbc

Apple’s TV service is on the verge of taking off significantly. With the advent of new streaming services, Apple’s TV service is in prime position to create a multi-billion dollar business by 2025.

In this article, we will discuss the potential market for Apple’s TV service, its major competitors, and how the dynamics of the TV business are changing.

Overview of Apple’s TV service

Apple’s TV service is an ambitious effort to enter the streaming market, offering high-quality original programming, channels and access to the iTunes content library. By leveraging its massive and growing customer base, Apple’s streaming service is well-positioned to reach a large audience.

Apple’s TV service offers customers a wide range of different types of content. Examples include original programming such as “The Morning Show” starring Reese Witherspoon and Jennifer Aniston; channels including HBO, Starz and Showtime; movies, kids shows and access to the huge iTunes library of content. In addition, the all-in-one approach offers customers an extensive selection at an attractive price point. One subscription covers all services including no ads or additional costs such as external hardware like cable boxes or satellite dishes.

Accessibility is another advantage that Apple’s TV service offers customers. Apple has made their streaming app available on nearly all devices including connected TVs from various manufacturers, gaming consoles, tablets and smartphones—allowing for simultaneous streaming across multiple screens in the home. Additionally, Apple has made their product available internationally in more than 100 countries across the globe, making it a truly global streaming option that anyone can enjoy.

Lastly, current subscribers to other existing Apple services such as iCloud storage plans or Apple Music subscriptions can take advantage of discounted rates when they sign up for AppleTV+, which provides greater incentive to switch over from competitors like Hulu or Netflix.

Potential Market

Apple’s positioning itself to potentially attract a broad swath of consumers in the market that could embrace its forthcoming TV service. This potential market spans the entire spectrum, from cord cutters, to those considering cutting their cords, to traditional cable subscribers to those who nurture their content in a more focused way through subscription services such as Netflix and HBO.

In recent years, ” cord-cutters ” emerged — individuals and households opting out of traditional cable contracts in favor of on-demand streaming services such as Netflix, Hulu and Amazon Prime Video. These consumers often find ways to access the content they want without paying for channel packages or signing long contracts with a cable company.

In addition to these “cord-cutters”, Apple may have access to another segment – “cord-nevers” – those who have never had any cable connection and only watch videos or television shows through streaming services like Netflix or Amazon Prime. These viewers are younger than traditional cable subscribers, often college-aged or even younger, and have learned digital habits that don’t rely on anything other than streaming services.

Finally, Apple may also be able access traditional television subscribers who have begun exploring other options beyond their current provider’s offerings due to recent price increases or limited packages available in certain areas. As prices and terms continue rising for incumbent providers such as Comcast and Time Warner Cable, this group is attracted by the convenience offered by new video streaming options such Apple TV’s service which will offer the flexibility they are looking while providing them access to premium content not available elsewhere online.

Market Analysis

Apple’s TV service is projected to be a major player in the streaming service market in the next few years. Recent studies suggest that Apple’s TV service will grow exponentially and be a $9 billion business by 2025.

This section will discuss the potential market for Apple’s TV service, focusing on market trends and analysis.

Size of the Market

The size of the potential market for Apple’s TV service is difficult to determine with accuracy, as numerous factors create the landscape of viewers, such as the market penetration of streaming services and the demand for more niche programming compared to traditional broadcast and cable television. Still, some rough estimations can be made in attempts to measure the potential reach:

Currently, over 200 million Americans subscribe to some conventional television service while a reported 46 million households use various streaming services. This indicates that there is room in the market for traditional television options and streaming platforms such as Apple TV. However, it should also be noted that streaming services have seen remarkable growth in recent years—a sign that viewers are increasingly interested in tailoring their television experience by seeking out specialized programming.

production apple 20m canada appleleswingcnbc

While reports suggest over 300 million homes worldwide watch subscription-based streaming services, it is important to consider regional differences when predicting future market size. For instance, North America leads other regions to subscription-based streaming and could account for more than half (54%) of total global subscription-based streaming revenue by 2021. Furthermore, Europe and Asia Pacific also appear poised for significant growth within this release period due mainly to increased engagement from younger generations who prefer entertainment streamed directly from mobile devices over traditional television sources.

The combination of these factors indicates a large potential market for Apple’s TV service with room for considerable growth across most regions globally.

Market Trends

Market trends play a significant role in any business decision. Therefore, before Apple enters the streaming space, it is critical to analyze the current market trends to understand how Apple can capitalize on its services and establish itself as an industry leader.

The global video streaming market is forecasted to grow at a 15.2% CAGR (Compound Annual Growth Rate) from 2019-2025. Additionally, the OTT Market (Over The Top) in major countries such as the United States, India and Japan shows remarkable potential for future growth. It is estimated that by 2022, the total spending over an OTT streaming platform would total up to $652 billion globally, indicating a growing demand for video content across the globe.

Furthermore, recent advancements in technology such as 5G networks have enabled users with better connectivity speed that has lowered latency issues and enhanced video quality enabling viewers with an improved user experience. These technological advancements have dramatically increased viewership in markets worldwide and encouraged more consumers to switch to online streaming services from traditional broadcast platforms such as cable TV networks. This shift in preference from traditional broadcasting media has played a significant role in augmenting global market growth of OTT services.

Moreover, apart from technological advancements, content personalization options provided by various streaming services have also been considered as one of the key driving factors for increasing demand over OTT services. Consumers now expect tailored content recommendations based on their preferences and tastes that could motivate them further towards subscribing to an individual service instead of relying on a bundle of services offered by broadcast media providers or cable TV networks. Thus understanding these changing trends will be beneficial while formulating new strategies for Apple’s prospective project into entering this domain. Furthermore, it can help Apple’s upcoming media-focused subscription platform gain momentum before its release later this year.

Market Drivers

Market drivers are important components needed to assess the market potential of a company’s product. For instance, when assessing the potential market for Apple’s TV service, some of the key market drivers would include: consumer preference for on-demand streaming services, willingness to pay for said services, competition from other streaming platforms like Netflix and Hulu, technological advancements that enable easier access to content and increase consumer demand for higher quality content.

Moreover, consumer preference of different types of content and loyalty to certain networks or channels are also important considerations in understanding both the current state of the market and its potential future growth. The increasing number of subscribers to specific platforms clearly indicates that consumer preferences and needs are constantly evolving and should be considered when predicting future market trends.

Along with consumer behavior patterns, industry research data can inform companies about likely developments in the target market. This data can provide insights into industry-wide trends such as geographic reach, pricing points and competitive dynamics within segments. Data can also reveal regional differences that help determine which regions may have more potential for growth. Finally, regulatory policies associated with particular markets will significantly impact what type of products companies can offer in each region and their ability to expand or acquire customers in new territories.

Competitive Analysis

When examining the potential market of Apple’s TV streaming service, one must look at the current competitive landscape to determine whether Apple can effectively compete with other industry players.

Clearly, the TV streaming space is highly competitive, and many of the top companies have already built established customer bases. This article will explore the competitive landscape and see how Apple’s TV streaming service stacks up.

Existing Competitors

In the potential market for Apple’s TV service, existing competitors offer similar services and features. These competitors will likely be key players for consumers when deciding which streaming service to use.

production tv us july appleleswingcnbc

Therefore, it is important to be aware of competition in the marketplace and how their services compare to those proposed by Apple Inc.

The existing competitors providing internet television services include:

  • Hulu
  • Netflix
  • Amazon Prime Video
  • VUDU/Walmart
  • Google Play Movies & TV
  • iTunes/Apple TV+
  • YouTube TV
  • AT&T Now (previously DirecTV Now)

These streaming services provide customers with thousands of TV shows, movies, original programming options, and access to sports events and cable channels. Each service has a different collection of content with varying price points, making them distinct in terms of what they offer. Therefore, it is important to consider the current offerings from these platforms when analyzing the potential market response to Apple’s proposed television service.

Potential Competitors

When considering the potential market for Apple’s TV service, it is important to consider the players that could be potential competitors. Currently, there are several important competitors in the streaming space, including giants such as Netflix, Hulu and Amazon Prime Video. In addition to these more established players, there are also relative newcomers such as YouTube TV and AT&T’s DirecTV Now. These services offer both live television programming and access to on-demand content.

In addition to these services, Apple may face competition from telecom providers including Comcast and AT&T who are vying for customers with their streaming packages. It is also possible that tech companies such as Google, Microsoft or Sony will enter the fray with their online video offerings to capture part of this growing market. Finally, Apple will face competition from CBS’s All Access service and new entrants like HBO’s standalone service HBO Now and NBCUniversal’s recently announced plan for a streaming service focused on comedy content.

Given the number of competitors in this space, it is clear that any new player must not only offer compelling content but must also deliver a superior user experience if they hope to remain profitable in the long run.

Apple’s TV service will grow like crazy and be a $9 billion business by 2025

Recent industry reports indicate that Apple’s TV service has a great potential for growth in the coming years. According to projections, this service could reach up to $9 billion worth of business by 2025.

This article will discuss the potential market for Apple’s TV service and what kind of customers are likely to use it. We will also explore the factors driving the growth of this service.

Projections for Apple’s TV Service

Apple is entering a competitive marketplace with its upcoming TV service. However, even though the company has a large and devoted user base, there remains some ambiguity about how successful this new venture will be. While it is impossible to accurately predict the future, analysts have speculated about Apple’s potential performance in the streaming market based on current trends and insights from industry insiders.

production tv canada july appleleswingcnbc

The most recent projections suggest that Apple will exceed Netflix’s subscribers in three to five years; however, this depends on factors such as user engagement, original content offerings and pricing. Other predictions indicate that Apple’s service could reach up to 100 million subscribers by 2021 if the company can price its packages competitively and offer content that can attract viewers from other streaming services. Additionally, between 2020 and 2021, analysts project that Apple TV’s ARPU (average revenue per user) could increase by as much as 50%.

Ultimately, Apple TV’s success in the streaming market has tremendous potential, but any predictions can change due to unforeseen obstacles or developments. Therefore it’s important to stay informed of news regarding this venture so you can make smart decisions concerning your involvement.

Potential Revenue

Apple’s potential revenue from its proposed streaming service will depend on several factors, including the willingness of current Apple TV users to upgrade and the success of a potential subscription offering. For the service to be successful, Apple must be able to appeal to casual viewers who are only looking for inexpensive access to current television shows and devoted Apple loyalists who are willing to pay more for exclusive content.

According to analysts, Apple has the potential to generate up to 10 billion dollars in yearly revenue from the new streaming service. The estimates come from a combination of existing customer data and data on emerging trends in media consumption. Moreover, this figure is expected to increase as new technologies make streaming services more accessible and Apple customers increasingly invest in the platform.

It is also predicted that, besides its users, Apple could attract new subscribers by offering discounts or promotional codes that unlock access to certain channels or premium content. This could help draw attention away from competitors such as Netflix or Amazon Prime Video by incentivizing users who may not have used these services before.

Overall, analysts are optimistic about the potential success of an Apple streaming service due its historical success in developing products that capture consumer interest and loyalty. They believe that if executed correctly and reaches a sufficient customer base, it could drive long-term growth within the industry.


After analyzing the potential market for Apple’s TV service, it is evident that the industry is ripe for growth. With the emergence of new technologies, the increasing demand for streaming services, and the growing consumer base, Apple’s TV service is expected to become a $9 billion business by 2025.

Considering these factors, it is reasonable to assume that Apple’s TV service will experience an impressive growth over the next five years.

Summary of Findings

Our research has revealed a potential market for Apple TV Plus. Most consumers surveyed want more access to streaming services and are interested in signing up for Apple TV Plus. Additionally, many were willing to pay a subscription fee for the service.

Overall, the results show that Apple TV Plus stands to benefit from an already established user base of tech-savvy consumers with an interest in streamed content. This indicates a promising future for the service, as long as it can compete against existing streaming services and keep its prices competitive. With such a large pool of potential customers, Apple’s upcoming ventures could be extremely successful.


In conclusion, by analyzing the current marketplace, it is evident that there is potential for a new streaming service by Apple. There is a high market awareness and interest in streaming services, both in terms of subscription to existing players and an individual’s willingness to pay for content. The level of competition is intense as more competitors are entering the market. Still, Apple has a strong brand reputation to leverage on and has access to content due to even further investment in its production facilities. Furthermore, Apple could benefit from synergies with its existing device division to increase potential customer base for its unnamed TV service and eventually gain economies of scale.

To maximize chances of success, several key recommendations should be implemented such as understanding customer segments’ needs and distiniguishing value add offerings; targeting multiple segments via tailored user experience; providing full integration between devices; creating an appealing content lineup; investing on other services such as gaming; leveraging Amazon Web Services (AWS) infrastructure. By adhering to these recommendations, Apple would be more likely create an effective entry point into the saturated streaming service arena.

tags = growth in Apple’s services business, services business will hit 20% next year, boosted by its new Apple TV+ streaming service, production apple tv canada july appleleswingcnbc, production apple tv us canada appleleswingcnbc, production tv us canada appleleswingcnbc, production 20m tv canada appleleswingcnbc, production apple 20m us appleleswingcnbc, production 20m canada july appleleswingcnbc

Apple’s remarks this week were met with some controversy, but they also demonstrated the company’s commitment to social justice and promoting equality. Apple has again shown their dedication to fostering a more equitable future by speaking out against systematic racism.

This article aims to highlight the positive aspects in Apple’s remarks. We will look at how Apple’s words can be seen as a constructive measure for change and an invaluable lesson in leadership and diversity. We will also discuss why it is important for companies, particularly large corporations like Apple, to lead by example when creating an equitable society.

By exploring these topics, we hope to help others gain insight into why supporting organizations promoting social justice is beneficial for all people.

Apple’s Recent Performance

Apple Inc. has seen a surge in stock prices, returns and profit margins over the last few quarters, leading to record highs and an exciting future. This was largely due to the release of their record-breaking iPhone X and their ability to remain competitive in the ever-changing electronic device industry. Despite facing many setbacks in recent months, such as declining iPhone sales and falling market share, Apple’s announcements have kept analysts optimistic that the Cupertino giant is still well positioned to remain successful soon.

Apple has recently released a ‘Shareholder Letter’ outlining its performance for Fiscal Year 2018. In this letter, Chief Executive Tim Cook praises Apple’s “incredible amount of innovation” during this time stating they “produced more revenue than ever before in a single quarter” due to “growing engagement with our installed base and accelerating our Services revenue growth.” The company also revealed that its services businesses now account for record revenues from products such as iTunes, iCloud storage, Apple Music, App Store sales, licensing transactions and AppleCare warranties.

Notably mentioned was also that Apple had reached an all-time high for non-GAAP operating income of $58 billion over a rolling four quarters period – despite numerous reports on slowing sales of iPhone units worldwide. In addition, Tim Cook said, «Despite sustained macroeconomic headwinds in many markets around the world during our fiscal 2018 third quarter — fueled by what we believe were critical commodity cost increases last year — we delivered double-digit revenue growths across all five of our geographic segments”.

It is clear from these remarks that Apple still maintains its commitment to creating innovative products – something investors are sure to appreciate regardless of minor bumps along the way.

Apple’s Outlook for the Future

Apple has made some very optimistic remarks regarding their prospects, noting that he believes the company is set to reach new heights in technological innovation and advancement. In a recent interview, Apple’s CEO Tim Cook said, “Our outlook for the future is bright. We have exciting new products that will take us far beyond where we are today, and I’m confident that Apple will continue to lead the way in innovation for years to come.”

production tv us canada july appleleswingcnbc

This optimism appears as though it could create a more positive atmosphere around the company, ultimately leading to more success and sustained growth. As such, Apple appears intent on building upon and improving its current hardware platforms while introducing new hardware solutions. In addition, this enthusiasm could also potentially boost employee morale among those directly responsible for developing these products, who believe they are working together towards a special goal of revolutionizing technology.

Apple telegraphed that things are getting better after a tough quarter — here’s how to interpret its remarks

One of Apple’s remarks’ positive aspects is their product line expansion. This allows more consumers to access and utilize Apple’s products in multiple ways. For example, Apple now offers the iPhone, iPads, laptops, tablets, watches and TVs. This variety allows different types of consumers to find an Apple product that will meet their needs at a price point they can afford— whether it be entertainment or communication. Furthermore, when appended to each device is access to the App Store with hundreds of applications designed to help users engage with their phone or laptop in ways they wouldn’t have been able to before.

The addition of these types of products shows potential customers that Apple is dedicated not only to providing powerful devices but also creative, intuitive and user-friendly devices. Though there may be some limitations in terms of the benefits provided by each device, this diversification has helped create a more customer-focused approach for satisfying individuals’ technological needs. Furthermore, through this initiative and others such as offering alternative renewable energy sources for powering their factories and stores, Apple continues toward becoming a more environmentally conscious company and a more successful one from a financial and customer satisfaction standpoint.

Apple’s Focus on Services

Apple has shifted focus in recent years to providing services as a compliment to their hardware. This has been accompanied by several significant developments and changes to their traditional business model, which have enabled many new opportunities for the company to grow its revenue stream.

With Apple’s push into the services sector, users are given the ability to access various applications and tools such as iCloud, Apple Music, Apple TV+ and Apple Arcade. These services provide customers with an easy way to stay connected with friends and family, listen to music conveniently, enjoy streaming video content or easily play games on their devices.

production apple canada july appleleswingcnbc

Apple also recently announced its new credit card product—Apple Card—which provides customers a secure, interest-free way of purchasing iPhones. With this service comes additional convenience through cashback rewards and streamlined accounting features via the app Wallet.

In addition, Apple holds regular events such as WWDC and educational sessions in cities worldwide that focus on new development techniques for software developers. This gives developers access to critical resources to keep skills relevant and current so that they can continue pushing through improvements for key applications available from the App Store or any other external sources.

By shifting its focus towards providing an array of services that complement its traditional hardware offerings from iPhones and iPads to Mac computers, Apple is uniquely able to help customers realize true value from purchasing its products and build out an entire ecosystem around them.

Apple’s Commitment to Innovation

Apple’s commitment to innovation is one of the most impressive aspects of the company. Apple has constantly pushed the boundaries of what is possible with new technologies and products. This passion for exploring new realms has been crucial to the company’s successes. Apple’s focus on innovation has been reflected in their remarks, particularly in recent years when Tim Cook took over the CEO role from Steve Jobs.

In his 2018 keynote address, Cook highlighted Apple’s effort to open source frameworks like CoreML and Create ML, which allow developers to create powerful machine learning models much faster than they could before. During the 2017 WWDC keynote speech, he showcased advancements in augmented reality and discussed how ARKit would push mobile AR development forward by introducing scene recognition capabilities. These examples scratch the surface of all the innovative things that Apple has done in recent years—from adding Face ID on iPhone X to implementing projects like HomeKit and Swift Playgrounds—its clear that innovation is deeply embedded in the core values held by the company.

Apple remains true to its vision while remaining current with an ever-changing technological landscape – something that truly sets them apart from other companies–they continuously strive for excellence while pursuing innovative ideas each step along their journey towards success.

Apple’s Financial Status

Apple’s financial status has been strong for the majority of its existence. For the most recent fiscal year ended September 2020, the profits totaled $55.3 billion, easily eclipsing previous records for total net income earned in one year.

Apple had also boosted its cash reserves to a staggering $200 billion. With this level of financial strength and security, Apple can continue investing in research and development activities to further enhance its offerings and take on greater levels of strategic expansion to new markets.

production 20m us canada appleleswingcnbc

These activities will result in increased sales and higher profits which can be reinvested in more projects or shared with stakeholders through dividends or other forms of compensation.

Finally, by having a strong financial base, Apple can weather unexpected changes in the economy and other external factors without resorting to drastic measures that could negatively affect its long-term success.


In conclusion, Apple’s remarks have highlighted the positive aspects of using their products meaningfully and creatively. By providing users with a reliable, secure and sustainable platform for our devices, we can all take advantage of the creative potential that the devices provide us. Additionally, the potential opportunities to positively impact our local communities while creating meaningful social connections are also an added benefit.

The company continues to focus on creating innovative ways to enable developers and designers to create experiences that connect with consumers in ever increasing ways. In addition, apple has made giant strides towards guaranteed user privacy and has actively ensured consumer data is used responsibly.

With all these points taken into account, there is no doubt that Apple will continue to be one of the most successful tech companies for many years.

tags = company’s biggest quarterly revenue decline, sales drops in its iPhone, Mac and wearables businesses, Apple shares dropping as much as 4%, production apple 20m tv july appleleswingcnbc, production apple 20m us july appleleswingcnbc, production 20m us july appleleswingcnbc, production apple 20m tv canada appleleswingcnbc, production apple 20m us canada appleleswingcnbc

Greycroft, the Santa Monica-based venture capital firm, has recently rounded up $678 million in capital across two new funds. The new funds aim to bring new investments in startups in various industries, ranging from fintech and sports technology to media and commerce. Greycroft is one of the most active venture capital firms in the US, with over $3.7 billion in capital, and is known for its focus on early-stage investments.

Let’s examine the two new funds and the industries they will focus on.

Overview of Greycroft’s new funds

Greycroft, a venture capital firm that invests in early-stage technology and media startups, recently announced two new funds: Greycroft Growth II and Greycroft Opportunity Fund. The Greycroft Growth II fund focuses on later-stage growth equity investments in sectors like internet software/services, marketplaces and financial services technology. It closed with $902 million in commitments from limited partners. For the Opportunity Fund, they will target earlier-stage investments across a broad base of industries including consumer lifestyle companies, digital media, healthcare IT and industrial technologies. This fund closed with $330 million in commitments from limited partners.

The two new funds are the latest efforts to focus on innovation across various industries and support promising startups as they grow and scale their businesses. Greycroft plans to invest between $10 million-$100 million for Growth II & $1 million-$10 million for Opportunity Fund over an extended time.

Greycroft represents an experienced and active VC firm; having invested in more than 100 companies since its inception in 2006. The team provides capital, helps build brand-name recognition, offers strategic guidance from experienced entrepreneurs on its venture advisory board plus access to its deep network of contacts throughout the media and technology world for their portfolio companies.

Fund Breakdown

Greycroft has recently announced the closing of two new funds, totaling $678 million of capital, which will be used to invest in startups across various industries. These funds are Greycroft Growth and Greycroft Opportunities, and this section will take a closer look at both funds and how the capital will be allocated.

Greycroft Growth Fund ($478 million)

Greycroft’s Growth Fund offers capital to mid and late-stage technology startups in digital media, mobile, enterprise, fin tech and e-commerce. A portion of the fund will focus on investments in SaaS businesses in North America. The fund has already made 25 investments, including AppDirect and SeatGeek.

20m series greycroft 100m wiggerstechcrunch

Greycroft Growth Fund adds to Greycroft’s existing network of venture funds established over the past 15 years including Greycroft IV ($107M), Greycroft III ($400M), Greycroft II ($200M). Beyond capital from its investors, these funds offer direct access to a successful network of entrepreneurs with deep industry expertise to benefit portfolio companies.

Investments within its growth fund come from limited partners which include public pensions, foundations, family offices and other endowments around the world seeking exposure to high-growth technology companies.

Greycroft Opportunity Fund ($200 million)

Greycroft Opportunity Fund, focusing on early-stage investments, will total $200 million. Technology and media, wellbeing and healthcare, and sustainability are the three core categories in which the fund will invest. Greycroft’s mission is to help bridge the gap between traditional venture capital and accelerator / incubator investments by providing a more flexible solution for later connectivity rounds.

Greycroft expects 70% of its opportunity fund for technology companies to go to US-based startups building data-driven products and services with global potential. The remaining 30% of the fund can be directed around the world. Compared to the usual venture capital setup where 50% of investments go offshore in North America, Europe and Asia Pacific, Greycroft’s plan offers founders more growth opportunities outside their home markets.

Greycroft prioritizes wellness companies that prioritize physical or mental health and medical treatment (e.g: mindfulness apps) and companies tackling major public health issues like climate change or food insecurity. For these sustainability investments UK-based tech firms will receive higher priority due to current state incentives offered in that space — however such opportunities can come from any geography but be used by other countries/markets too.

The Opportunity fund still makes room for traditional consumer products such as gaming or music tech but with a more international flavor in return for being able to expand faster into new markets after launch.

Target Industries

Greycroft, a venture capital firm, has recently raised $678 million in capital in two new funds to invest in startups across various industries. The new funds plan to invest in early-stage consumer and enterprise technology businesses in digital health, artificial intelligence, and media and marketing sectors. They will also focus on e-commerce, gaming, and fintech.

Let’s take a look at which industries the funds will target.

Digital media

Regarding digital media, Greycroft is looking to invest in companies that work in the intersection of storytelling, data, and technology.

The venture firm is interested in investing in companies that create unique storytelling experiences through games, content production apps and devices, IP-related services and technologies, advertising tools, digital platforms (like streaming music or video services), distribution networks for content marketing purposes, interactive experiences using virtual/augmented reality (VR/AR) or other emerging technology solutions. They are also looking to invest in platforms related to e-commerce of media products and services.

Consumer products and services

Greycroft’s new funds target startups across various industries, but consumer products and services form the core of their focus. These companies typically have tangible or digital products or services that can be sold to everyday customers, ranging from clothing lines and food delivery to software applications and online learning platforms. The goal is to achieve a profitable business portfolio that generates long-term financial returns for investors.

20m greycroft 100m wiggerstechcrunch

To support this effort, Greycroft’s team evaluates key factors such as the potential market size for a given product or service, the company’s business model, its current and future scalability, and any regulatory issues that may affect its ability to innovate. Additionally, they look for companies with strong customer feedback, solid marketing strategies and an experienced team committed to delivering value quickly.

Greycroft also has developed relationships with corporate Partners worldwide, allowing companies in its portfolio access to larger markets while giving Partners access to innovation opportunities. This strategic approach allows Greycroft’s portfolio companies greater scope for success than traditional venture capital investments often provide.


Greycroft’s new funds of up to $500m will target marketplaces in one of the most important industries at the forefront of innovation and disruption. This includes the sharing economy, machine learning, commerce, payments and fintech. These areas have shown tremendous potential—driven by fast-growing startups such as Uber, Airbnb, LendingClub and Stripe—that make life easier for businesses and individuals while fueling substantial economic growth.

Marketplaces are a key area that Greycroft will focus on within its investments. Marketplaces allows entrepreneurs to create a two-sided network with buyers and sellers providing goods or services for sale or purchase online creating commercial liquidity. This eliminates the need for physical shops and marketplace operators benefit from creating a platform that brings together buyers and sellers efficiently – providing an efficient structure for transactions between them. Online companies such as eBay, Amazon, Grubhub and Zillow provide an example of some well-known marketplaces that have earned great success in recent years.


Software is an ever-growing industry in which companies think of innovative ways to make services smoother and more accessible to the public. Greycroft’s new investment funds focus on companies building Software as a Service (SaaS) businesses, leveraging ‘the cloud’ to deliver software applications, connecting everything from marketing campaigns to digital product designs.

Greycroft wants to invest early on and value the potential for their investments to drive technology innovation across all aspects of modern businesses, including artificial intelligence powered software that can automate processes like customer service questions.

Examples of industries further advanced by software include e-commerce and peer-to-peer marketplaces that are redefining how people consume goods and services, health care products with real time diagnostics that make it easier for people take control over their health, multiple home gadget solutions providing energy conservation or security management services, online streaming media solutions transforming how content is distributed and consumed by individuals.

By investing in these types of enterprises at earlier stages with the right resources, training and guidance about funding options, Greycroft ambition is for them to scale up quickly.


Greycroft’s new fund will target startups, particularly in the Fintech, HealthTech, InsurTech and MobilityTech.

Fintech, short for Financial Technology, is a rapidly-growing sector that quickly transforms how payments, investments and banking services are provided. This sector includes companies providing solutions such as mobile wallets, virtual payments and credit scoring systems among many other innovative solutions for the financial services industry.

By investing in early-stage startups in this area, Greycroft hopes to give these companies the funding they need to innovate and bring their unique solutions to market faster than ever before possible.

Greycroft has rounded up $678 million in capital across two new funds

Greycroft has announced the launch of its two new funds that have raised $678 million for investing in early-stage startups.

The two funds has been dedicated to target startups in various industries to help them scale their business. The new funds will focus on providing capital for the companies so they can grow and support their vision.

This article will focus on the investment strategy behind the new funds.

Early-stage investments

Greycroft’s new funds will target early-stage investments in startups, particularly those in consumer products, sustainability and enterprise software. Greycroft seeks to enable entrepreneurs to build their companies from concept to exit stage through these investments.

Early-stage investments typically occur when a company is just starting and seeking capital to fund their operations and growth. Higher levels of risk and potential reward than later-stage funding rounds often characterize these investments. In exchange for accepting early-stage risk, investors may be compensated with higher percentages of a company’s ownership and are more likely to receive evaluations based on results than forecasts.

ai 20m greycroft 100m wiggerstechcrunch

Early-stage investment strategies allow Greycroft to position itself in the market at different stages of the startup’s growth—from pre-seed to exit — to support market leaders across industries. With this strategy, Greycroft aims to create a portfolio focused on dynamic startups leveraging technological innovation poised for rapid growth.

Series A and B investments

Greycroft’s new funds have been specifically designed to target early-stage businesses in innovative industries. Specifically, the funds will focus on Series A and B investments, which are key stages of funding startups undergo before they become established companies.

Series A investments typically consist of loans ranging from $3 million to $6 million and allow companies to expand their operations, hire personnel, and establish customer connections. The business is further developed during this stage and may attract additional venture capital.

Series B investments take place after the company is fully established and ready to start earning a profit. At this stage, investors provide larger amounts of funding that enable the company to expand its reach even further. These investments can range from $10 million–$30 million and reflect a more mature business venture.

Overall, Greycroft’s new funds present exciting opportunities for early stage startups in various innovative industries by providing them with much-needed capital for further development at both the Series A and B stages.

Late-stage investments

An important consideration when investing in startups is understanding the stages of growth. Early-stage investments generally take the form of Seed or Series A, while later-stage investments are often referred to as Series B and beyond. Late-stage investments typically consist of large sums of money a company uses to scale operations and support larger initiatives.

Greycroft’s new funds will focus on late-stage companies with a much greater potential for high returns. The firm invests in eleven verticals, ranging from media to healthcare. Greycroft’s approach handles different sectors differently; for example, media companies such as BuzzFeed or Google may require larger up-front investments due to their higher potential for growth and returns. For healthcare companies, Greycroft’s strategy generally follows a firm that invests small ongoing amounts over time; thus reducing the financial risk associated with larger one-time investments.

Investing in late-stage startup companies can be very rewarding; however, it requires patience and a strong portfolio management plan to ensure your money works as hard as possible. It is important to understand the risks associated with any investment and that no investment is guaranteed. Investing in late stage startups may involve higher valuations than earlier rounds making it financially more difficult but potentially rewarding if done right due to appreciated equity ownership and greater impactful leverage. Therefore, it is important that investors check the viability and capability of the venture before investing in late-stage funds backed by Greycroft groups to achieve desired returns on their capital commitments into venture startups.


Greycroft’s new funds have proven successful, as the venture capital firm has rounded up $678 million in capital across two new funds. This is an impressive feat, and it shows the potential of venture capital in driving innovation and disruption in various industries.

In this article, we’ve explored the potential benefits of Greycroft’s new funds and the challenges they may face in the future. So let’s take a look at the conclusion.

Summary of Greycroft’s new funds

Greycroft has recently announced the launch of two new funds, Greycroft Growth and Greycroft Expansion Capital. This marks the venture firm’s expansion into corporate venture capital while maintaining its focus on early-stage funding by leading Series A investments. These new funds will target startups in various industries, including digital media, healthtech, fintech, enterprise software, and consumer tech.

The expansion capital fund will make growth stage investments in late-stage companies looking for growth capital to scale up their businesses. On the other hand, the growth fund seeks to expand their investments with exclusive Series A deals for plans to get a longer staying power with selected companies that are in their early stages as startup founders about ready-to-seal deals with latter stage investors for expansion.

Greycroft provides support along with helping founders scale through its resources available across its global offices such as Los Angeles and New York City along with UK’s London offering resources such as mentorships and guidance at various stages of the development process along mentoring over 800 owners which is extensive expertise to the founders they have supported so far throughout history.

tags = Greycroft, $678 million, New York and LA-based venture firm, founded in 2006, Alan Patricof, ai series greycroft 100m wiggerstechcrunch, ai greycroft 100m wiggerstechcrunch, Primetime Partners, Gwyneth Paltrow’s Goop,, 52m series greycroftwiggerstechcrunch, series greycroft 100m wiggerstechcrunch

Humane, a secretive AI startup founded by ex-Apple employees, has raised $100M in a new funding round. This brings the company’s total funding to date to $180M.

Founded in 2018, Humane is focused on creating AI and machine learning products that serve the greater good of humanity.

In this article, we will examine the company’s mission and how it has raised such a large sum of money.

Overview of Humane

Humane is a San Francisco-based artificial intelligence (AI) startup specializing in developing personalized, AI-driven products and services. Founded in 2015, the company was created by three former Apple employees with deep expertise in artificial intelligence, natural language processing, and software engineering. The founders share a common vision of making intelligent technology more accessible and useful for people everywhere.

Humaine’s products are built on top of its core AI platform, which harnesses the power of machine learning and natural language processing to generate personalized insights. This technology allows companies to understand user preferences better and tailor their offerings accordingly. With its deep understanding of user behavior, Humane has grown rapidly into one of the most exciting startups in Silicon Valley.

In 2019, Humane announced that it had secured a $100 million Series B funding round from several high-profile investors — including Google Ventures, Kleiner Perkins Caufield & Byers, Lightspeed Venture Partners, and Andreessen Horowitz — bringing the total raised since inception to $170 million. This funding will help Humane accelerate product development for its enterprise customers leveraging AI for transformative customer experience initiatives and improving operational efficiency across all industries.

Overview of the $100M raise

Nervana Systems, a startup founded by former Apple employees focused on artificial intelligence technology, has just announced a new investment round of $100 million. Led by Playground Global and the venture capital arm of chipmaker Intel, the funding round values the company at over $1 billion. This latest round of funding includes Google Ventures, DFJ, Fuel Capital and AME Cloud Ventures as additional investors.

This financing will help Nervana Systems continue its development of artificial intelligence technology to optimize machine learning tasks. The company’s AI platform tailors solutions for different businesses to generate custom results for tasks such as facial recognition or autonomous driving projects. In addition to investing in research and development for their platform, Nervana plans to use the money to expand their product’s capabilities and pursue strategic partnerships with industry-leading companies to grow their portfolio.

The co-founder and CEO of Nervana Systems believes this investment will significantly impact how businesses think about AI applications going forward: “Our mission is to make deep learning pervasive by enabling organizations around the world to transform their data into actionable insights.” As an AI leader in a rapidly changing technological landscape, Nervana Systems’ support from investors reaffirms their commitment towards furthering modern machine learning solutions across industries.

humane 100m tiger globallundentechcrunch


Humane, a secretive Artificial Intelligence (AI) startup founded by ex-Apple employees, recently raised another $100 million in funding. Founded in 2017, the startup has already secured $130 million in investments.

Led by venture capital firms such as Andreessen Horowitz, Kleiner Perkins, and the CAA-backed Makers Fund, the latest round has valued the startup at $1.2 billion.

In this article, we’ll look at the startup’s background and discuss their most recent funding.

History of Humane

Humane, a startup founded by ex-Apple employees, is raising $100 million in Series A funding. The AI-focused firm seeks to use machine learning to make decisions data-driven and ethical.

Humane was formed in 2017 by four former Apple executives with a shared vision of creating products that would draw on their expertise in AI and ethics. The team leverages machine learning and natural language processing to uncover opportunities for optimizing human decision-making processes. By harnessing the power of data science, Humane seeks to increase the efficiency, accuracy and transparency of decision making while allowing humans preserved control over important choices.

The company’s first product was released in 2018 and is focused on predicting customer behavior using natural language processing (NLP). This technology offers improved accuracy when estimating which customers may be more likely to purchase a given product or service. Since then, Humane has continued expanding its offerings by adding new products that employ machine learning-powered insights into predictive analytics, segmentation strategies and more — all to allow customers to better understand the underlying data powering their decisions.

With this latest round of funding, Humane has raised more than $150 million in investment capital, positioning it as one of the leading startups at the forefront of AI technology. The company intends to use these funds primarily towards scaling its operations globally while continuing research into advances in intelligent automation and AI ethics — two areas they believe will play an integral role in shaping our future as humans continue interacting with intelligent machines.

humane exapple series globallundentechcrunch

Apple’s Involvement

Apple, the multinational technology company, has been increasingly involved in developing artificial intelligence. In addition to incorporating cutting-edge AI into their products and services, such as CoreML and Siri, Apple also has invested in AI startups created by ex-Apple employees.

One such startup is Vicarious AI, a computer vision company with a mission to “build machine intelligence that replicates the robustness and flexibility of the human visual system.” Founded by Dileep George—who previously led the Machine Learning group at Apple—and Robert Twyman—a former software engineer at Apple for 13 years—the startup recently raised an additional $100M in Series C funding from previous and new investors. This latest round has brought its total funding to over $210M since 2017.

With this investment, Vicarious will continue its work on endowing machines with visual perception capabilities to interpret real-world data quickly and accurately. It plans to invest heavily in research and development towards this goal. The founders hope their research results can eventually be applied across various industries including self-driving cars, robotics, healthcare diagnostics, manufacturing automation processes and retail analytics tools.

Humane, a secretive AI startup founded by ex-Apple employees, raises another $100M

Humane, a secretive AI startup founded by ex-Apple employees, has raised another $100M in their latest round of funding. This brings their total funding to more than $200M, making them one of the leading AI startups in the world.

With this new influx of cash, the company plans to accelerate its development of new products and services. So let’s take a closer look at the raise and what it could mean for the future of AI.


The AI startup founded by former Apple employees has announced the successful closing of a new $100 million funding round, bringing their total funds raised to more than $150 million.

Some well-known investment firms are leading this new funding round, including Bessemer Venture Partners, Sequoia Capital, and Peter Thiel’s Founders Fund. These three major investors have been the driving force behind the company’s early success and have closely monitored their growth over the past few years. Other notable investors that participated in this funding round include Lingxiao Investment Group, Silvertech Ventures, Y Combinator, Vitalik Buterin (co-founder of Ethereum), and other prominent venture capital firms.

As part of this new financing deal, several investors will join The Raise’s board of directors including venture capitalist Steve Anderson at Baseline Ventures as Chairman and venture capitalist Marc Andreessen at Andreessen Horowitz as a board member.

This new round of funding will enable The Raise to expand their operations into new markets such as Europe and Asia where they believe there is great growth potential. In addition to expanding their overseas presence, The Raise intends to use this influx of cash to invest heavily in its machine learning technology which continues to be their priority. The Raise also hopes that with this ongoing investment into its AI technology, it can further its mission to create smarter software solutions for businesses big and small worldwide.

Use of Funds

The California-based AI technology startup founded by ex-Apple employees has raised another $100 million in funding. This brings their total to over $250 million, earned across multiple investment rounds. The remarkable success is due to the company’s unique Machine Learning technology that can understand and interact with humans and its potential application across various AI-enabled services.

The funds that have been raised during this latest round of investment will be used to further the company’s R&D efforts, expand their team and fuel growth of major product initiatives. With a commitment from their investors to commit even further funds as needed, the company sees this capital infusion as a springboard for rapid growth shortly.

This injection of funds also allows for more resources for marketing and deployment opportunities into various domains such as automotive and healthcare markets. In addition, funding opens up possibilities for partnerships with established players such as Google and Microsoft on artificial intelligence that emphasize natural conversations between humans and machines alike.

The startup believes this new injection of cash cements their position in a fast growing space where there is huge potential for monetization through applications where AI has made large strides towards enhancing user experience, personalization, and customer satisfaction.

humane 100m series tiger globallundentechcrunch


It’s no surprise that the recent news of Humane, the secretive AI startup founded by ex-Apple employees, raising another $100M has caused a stir in the tech industry. From what has been revealed so far, it is clear that a new player in the AI game has been established and the implications of this move are far reaching.

In this article, we will explore these implications and how they might affect the field of AI.

Impact on the AI Industry

This latest news of a $100M funding round for an AI startup founded by former Apple employees is a strong testament to the current state of progress and potential in the Artificial Intelligence industry. With this significant investment, the startup has further solidified itself as a leader in AI and machine learning technologies, while giving hope to other companies within this expanding field.

The rise of AI technology has been swift and impressive, with more businesses than ever before investing heavily in developing new solutions and applications. This has positively impacted the industry overall, helping to create new opportunities for growth as more companies adopt AI-based systems into their operations. Additionally, this funding will help support ongoing research that can further advance the capabilities of today’s AI technologies.

This most recent investment coincides with other notable advancements in AI, such as the Google AI project that is working to create advanced robotics techniques or Facebook’s development on its home automation system. These examples are just a few examples of how groundbreaking technology from startups is pushing the potential of Artificial Intelligence forward. As more organizations explore how it can be integrated into their operations, this latest announcement serves as an encouraging reminder about what can be achieved through investments in innovative solutions moving forward.

Impact on Apple

The news of the $100 million funding round for an AI startup founded by ex-Apple employees has raised questions about the impact this will have on the tech giant.

As Apple and other technology companies take strides toward incorporating artificial intelligence into their products and services, it’s important to consider the potential implications of this new venture. The company led by ex-Apple employees is likely to provide competition in a field that Apple is seeking to dominate with its own AI technologies. This could also lead to Apple losing valuable talent or resources if these new AI experts move away from their current employer. This prospect could slow then progress of developing new cutting-edge technologies.

Furthermore, other investors are likely paying attention to how much the start-up was able to raise compared to Apple’s own internal efforts and development budget, potentially indicating readiness and interest from others in investing in external AI efforts. If successful, this could lead other companies and entrepreneurs to seek similar investments for their projects—a trend that could draw away resources from Apple’s development budget as competition constantly increases for its projects.

It remains too early to assess how much this venture will impact Apple’s overall plans concerning artificial intelligence and related technologies. Still, it clearly presents potential challenges and implications that should be acknowledged moving forward.


Humane, the secretive AI startup founded by ex-Apple employees, has once again proven its worth with the remarkable feat of raising another $100M in the latest round of funding. This shows the immense potential of AI technology and the commitment of the team at Humane to bring it to fruition.

Let’s look at what this means for the startup going forward.

Summary of the Raise

AI startup founded by former Apple employees, has raised an additional $100 million in venture capital. This latest infusion of funds puts the company’s valuation at $1 billion, bringing its total funding to $280 million. The raise will further develop its existing products, build out its services offering, and pursue acquisitions in various areas.

Headquartered in San Francisco, the startup offers three main products: Siri for natural language processing and voice recognition; Aperture for computer vision; and AI Cloud for machine learning. By leveraging AI-driven technologies, the company claims to be able to help companies extract insights from complex data sets more quickly and accurately than traditional methods.

This latest raise brings the total amount of funds raised by the startup throughout its life cycle to over $280 million. This is a major milestone for an AI-driven firm that was only founded in 2016 – within four years, it has grown significantly both financially and technologically. As it continues on its growth trajectory with new strategies such as acquiring digital marketing companies synergistic with its business model, we anticipate even bigger things from this artificial intelligence powerhouse.

Outlook for Humane

Humaneness’s vision for the future of artificial intelligence is focused on understanding humans’ intentions, emotions and behavior. The company wants to create AI systems that can adapt to new situations and understand changes in human intention as they occur.

This most recent funding round provides Humane with the capital to continue developing its AI technology and expanding its team. As a result, the company will be able to push forward with its ambitious plans to create an AI system that can truly understand humans and our behavior, enabling it to improve customer experience, provide better medical care, increase safety measures and provide more personalized experiences.

By reinvesting in research, development and application of AI technologies through this capital infusion, Humane will continue transforming how people interact with intelligent systems. This could mean a future where AI-enabled machines can understand people in context and helping us make more informed decisions about our lives.

tags = Humane, a secretive AI startup, founded by ex-Apple employees, raises another $100M, Imran Chaudhri and Bethany Bongiorno,, humane 100m series globallundentechcrunch, Salesforce CEO Marc Benioff

The Company, a global leading innovator in developing new and innovative technology, is pleased to announce the successful completion of its Series D funding round. The round has generated $200 million in capital investments and has strengthened the company’s position as a leader in its industry.

This news marks an important milestone for The Company as it looks to expand its services, technology offerings and customer base on national and international platforms. With the influx of capital, The Company will be able to invest further into product development capabilities, expand research teams and introduce new solutions to the market faster than ever before.

The decision to bring on investors came at an important time for The Company, which had seen great success since launching only three years ago. With this additional capital, The Company will focus on developing crucial product components that demonstrate strong product-market fit with customers across various industries, from retail to healthcare. Additionally, it will greatly enhance The Company’s efforts to continue initiatives already underway that aim to accelerate productivity within their industry network.

Further details about The Company’s recently closed $200 million Series D funding round can be found at [Link].

Details of the Funding Round

Human Interest, a 401(k) provider, has just announced that it has raised $200 million in a Series D funding round.

This funding round will help the company expand its services and hire more people to work on its product.

This article will discuss the details of this funding round and what it could mean for the company’s future.

Who Invested

Quality Investors led the Series D funding round for The Company with participation from follow-on investors, including existing and new investors. Notable strategic investors who joined the round were SoftBank Group International and San Francisco-based venture capital firm Bond Capital. Participating venture capitalists included Baseline Ventures, Khosla Ventures and Kleiner Perkins.

This significant milestone in the company’s journey further solidifies the partnership with existing stakeholders, bringing many high-quality global investors on board, bolstering The Company’s finances and expanding its networks. With this funding, The Company can continue to fuel its ambitious goals of driving innovation in their industry through developing cutting-edge technology solutions.

With this investment, The Company will continue to build on its leadership position within its sector and expand into adjacent markets to offer more services to customers worldwide. In addition, this added financial stability will provide much needed resources for sustained growth in the company’s current business operations and future expansion plans.

human interest401 1b 55m azevedotechcrunch

How the Funds Will Be Used

The $200 million Series D funding round will be allocated toward investing in the company’s technology, expanding its global user base, and developing strategic partnerships to drive growth.

The round marks the largest and final major capital raise for the company. The funds raised will support significant initiatives in product innovation, geographic expansion and operations as it strengthens its position as a global video streaming technology leader.

Specifically, the funds will be used to:

  • Invest heavily in proprietary AI-based technologies that power their platform
  • Bolster their engineering team and expand into more countries around the world
  • Develop quality content partnerships with leading partners
  • Invest further in transforming their core audio/video streaming technology stack
  • Further invest into features such as chatbot development so users can have a better experience when engaging with content on the platform.

Company’s Growth

401(k) provider Human Interest had a major achievement recently with the company raising $200 million in Series D funding. This success signals the company’s impressive growth and brings Human Interest closer to its goal of providing financial security and advisors to over 1 million people by 2022.

Human Interest plans to hire 200 new employees as part of their expansion. But, first, let’s look at how Human Interest has succeeded and grown.

Expansion Plans

With the recent influx of funding, the company has outlined an ambitious expansion plan that includes enhancing services, investing in innovative technologies, and expanding its customer base. In addition, the company plans to use the new funds to continue developing cutting-edge products and services that position it at the leading edge of technology.

The executive team is looking to leverage their new funds to invest in advanced technology solutions ranging from Big Data analytics, artificial intelligence, augmented reality and virtual reality. Investments in these areas will help foster increased consumer adoption of advanced technologies that give users better experiences. Additionally, the executive team will be looking for ways to effectively capture value from the current consumer base while exploring further opportunities for expansion in existing markets and international markets for potential opportunities.

The latest round of funding is also seen as a milestone for reinforcing trust in existing investors and potential strategic partners. This builds on previous investments which have paid significant returns. To ensure maximum returns from this recent piece of funding, the executive team is also looking into creating partnerships with leading companies within disruptive industries such as fintech and blockchain technology, further accelerating growth opportunities while providing customers with additional value-added benefits such as greater convenience or cost savings.

Ultimately, this influx of Series D funding marks a major turning point for the organization as they look towards scaling up their businesses by implementing expansion plans that substantially expand their global reach while focusing on continued product/service development to stay ahead in today’s ever-changing market needs.

human interest401 1b 55m seriesann azevedotechcrunch

Hiring Plans

The Company is thrilled to announce that it has raised $200 million in Series D funding. This injection of capital will enable us to continue growing and building our market presence. As part of this growth, The Company has accelerated its hiring plans and is now welcoming new staff globally.

We understand that the right talent and expertise are essential to this ambitious project, so we are eager to search for talented individuals who can help reimagine how we do business and provide exceptional customer service. To support these plans and maintain high standards, The Company offers competitive salaries and other benefits such as flexible working hours, relocation bonuses and generous vacation policies.

We aim to create an environment where our commitment to excellence supports diversity, creativity and collaboration. We encourage potential employees from all backgrounds, experiences, cultures and identities, including but not limited to any race, ethnicity, age or ability level – whether you have a degree in business or have gained your skills through any number of unconventional ways – this is positively embraced at The Company.

We believe that hiring the brightest minds from around the world helps us bring fresh ideas into our business – ideas which could be essential in helping shape The Company’s future success! So if you’re looking for a new challenge in the IT industry then we welcome you with open arms!

401(k) Provider Human Interest Plans to Hire 200 After Raising $200M Series D

Human Interest, a 401(k) provider, recently raised $200 million in its Series D funding round. This funding round is projected to enable the company to increase its workforce by 200 and invest in new products and services.

In this article, we will discuss the impact of this funding round on Human Interest and its plans for the future.

Benefits to the Company

Raising substantial capital can be a major milestone for any company, and the benefits of new funding are often plentiful. Receiving a venture capital round, whether the first or tenth round, can bring long-term value to a company. One of the main advantages of the series D funding round is that it helps with long term financial stability.

The influx of cash into the company provides it with new capital to work with, enabling expansion in terms of personnel and technology acquisitions. Access to more resources gives companies greater freedom to take risks and get creative with their projects. This could lead to innovations in products or services that would benefit customers and make them more competitive in the market. Additionally, raising more money through future rounds may become easier after a large financing round given the increased valuation and confidence investors have in the company’s product or service.

Finally, such a massive injection of money also increases investor confidence in the management team’s vision for growth and success. Series D investments also signify that previous investors are still committed to seeing further growth at a fledgling operation—which could potentially encourage other investors to join in future rounds. In addition, it will give current investors comfort knowing that they made an informed business decision when backing this venture in its developmental stages. All these benefits can yield great returns on investment when well managed.

Benefits to the 401(k) Providers

When a company raises funding through a Series D round, benefits can be passed to 401(k) providers. Typically, new funding is used to expand the company’s operations and hire additional staff. This means more people will be eligible for the 401(k) plan, and the provider will see an increase in their customer base. The increased client base could also mean increased revenue for the provider and additional opportunities for servicing existing customers by providing new services.

The larger size of the organization due to the influx of funds presents an opportunity for plan providers to negotiate discounted rates on investments or administrative costs that can then be passed on as savings to employees participating in their plans. In addition, a larger fund means more plan members responding to surveys or providing feedback on service levels. This helps grow trust in the relationship with fund providers and enhance employee loyalty when they see positive results with their retirement savings.

human interest401 smbs 200m seriesann azevedotechcrunch


Overall, the company has successfully raised $200 million in its Series D funding, demonstrating the high market and investor interest in their services. They have also secured additional funding for future growth initiatives and expansion.

The successful capital raise will allow them to continue to innovate and deliver valuable products to customers. In addition, with a significant influx of capital, they can invest in further research and development activities and explore new strategic partnerships. This can increase their market share and win over even more customers.

With the right approach to investing the new resources, they are well positioned for even more success in the future.

tags = 401(k) Provider Human Interest, Hire 200, SF-based, IPO, human interest401 smbs 1b azevedotechcrunch, investor TPGaffordable retirement benefit,

Human Interest, the online 401(k) retirement service, has recently secured $200 million in a Series D funding round. This investment marks the largest fintech venture capital round of 2020 — A signal that investors are increasingly interested in investments with strong potential returns. The capital will be used to grow human interest’s 401(k) plan management capabilities, to further integrate with payroll providers and expand the company’s geographic presence beyond its current 50 state limit.

The companies participating in this venture capital round include some of the world’s most influential industry and venture capital players, such as Sands Capital Ventures, Tiger Global and Sequoia Capital. The full investor list includes: Sands Capital Ventures, Tiger Global Management LLC., Sequoia Captial Management Services LLC., Iconiq Growth Fund LIV LP., Kartesia Fund SICAR SCS., Avenir Fund LLC., QED Investors LLC., Investment grade Surety & Insurance Co., TCV AG and F-Prime Capital Partners LP.

This historic capital raise adds fuel to the burgeoning fintech market, forecasted to surpass $305 billion by 2024 — just four short years away. With strong growth prospects, Human Interest looks forward to providing customers with dependable investment options as they enter retirement age.

Human Interest Overview

Human Interest is a San Francisco-based, human resources and benefits technology company that has raised over $260M in capital. Human Interest provides companies with employee and payroll compliance, tax compliance, and employee benefits consulting services. In addition, their platform helps employers easily manage their employees by providing them an intuitive user interface for onboarding, reviewing applications, connecting employees and managing employee information. The company has demonstrated strong growth since its founding in 2016; it now serves over 5,000 customers from enterprises to start-ups across all 50 U.S. states.

Recent news from investment technology firm Crunchbase showed that Human Interest had closed a Series D funding round of $200 million led by General Atlantic, which joins existing investors DBL Partners and Unusual Ventures in the latest financing round for the company. The Series D round puts Human Interest’s total known raise at over $260M and an estimated valuation of $1+ billion in venture capital investments into the company since 2016.

human 1b 55m seriesann azevedotechcrunch

Human Interest Raises $200M Series D Financing

Human Interest, the San Francisco-based provider of 401(k) retirement plans for small businesses, has raised a $200M Series D round of financing, led by Coatue and Tiger Global. This brings the total funding raised by Human Interest to over $400M.

This funding round will allow Human Interest to expand its financial products, reach, and customer base. First, let’s take a look at the details of this investment.

Amount Raised

Human Interest has raised total funding of $332M over 8 rounds. The most recent round was for a $200M Series D on Feb 10, 2021. This sense round was co-led by Thrive Capital and Bessemer Venture Partners, with participation from existing investors Founders Fund, 01 Advisors, and LocalGlobe.

The company plans on using the new funds to scale further and expand its 401(k) platform to more employers across the US.


Human Interest’s Series D round was led by new financiers TDM Growth Partners and Dragoneer Investment Group, with participation from previous investors, including ICONIQ Capital, Founders Circle Capital Management and Andreessen Horowitz.

Newly-formed TDM Growth Partners is an upper growth-stage venture fund jointly floated by Atreides Management, which technology entrepreneur Tyler Harrison steers; David Mathews of search engine DuckDuckGo; and American investors Doostang.

Similarly, Dragoneer Investment Group is a private markets investor focusing on public equity funds and newly-launched tech startups intending to offer the most comprehensive resources for the latter’s growth and development.

Previous backers like Founders Circle Capital Management are growth equity funds specializing in investments up to $30 million across consumer tech, enterprise tech, fintech, healthcare and more. Similarly, venture capitalists such as Andreessen Horowitz advise companies on strategy while giving them representation in the startup eco-system they’re playing in.

IOCNIQ Capital provides capital to floundering businesses or invested early in profitable intellectual property providers, leading them to accelerated sustainable economic value creation.

human smbs 200m 55m azevedotechcrunch

Human Interest’s Impact on the Retirement Industry

The Series D round of investment in Human Interest (the “Company”) marks a critical step in its mission to become a retirement industry leader. By raising $200M, Human Interest will have the opportunity to impact and expand its existing retirement services across the country and provide new innovative solutions that meet the needs of employers and employees alike.

The Company provides comprehensive retirement plans for businesses, including 401(k), SIMPLE IRA and SEP plans, and personalized guidance for users with their online tools. The Series D funding will enable Human Interest to expand their services across new markets, drive product development initiatives, grow their teams and increase brand awareness and engagement.

The Funds leading this round of investment include Coatue Management, Durable Capital Partners and Charles Schwab Investment Management among others. These organizations are all well-known venture capitalists specializing in financial technology investments, focusing on delivering robust solutions to traditional workplace problems such as financial wellness. This impressive roster demonstrates how attractive an asset Human Interest has become in a rapidly growing retirement industry.

Overall, this strategically timed investment allows Human Interest to affect meaningful change in American’s saving habits while continuing to create innovative products that offer user-friendly features at an attractive cost point.

human smbs 200m 1b seriesann azevedotechcrunch


In conclusion, Human Interest’s $200M Series D funding round was backed by a substantial list of seasoned investors. In addition, the large investment round exemplifies venture capitalists’ trust in Human Interest’s ability to turn their projects into reality and become a leading player in their respective industries.

It also affirms that investors are increasingly looking to support organizations with disruptive yet feasible projects while prioritizing sustainable growth with solid intentions and fair play.

Lastly, this success reflects the growing importance of B2B SaaS companies in digital transformation and innovation on a larger scale.

tags = Human Interest, Raises $200M, Gunderson Dettmer, top-rated SMB 401(k) provider, retirement savings crisis, human smbs 200m 1b azevedotechcrunch, Jeff Schneble, Jared Grauer and included Bob Zhao, Peter Jung and Bella Thornton-Clark.

The Rise Fund, a leading global impact investing firm, has recently announced a $200 million Series D investment round led by the firm into Human Interest, an American financial technology company. This investment is part of a larger effort to accelerate Human Interest’s growth and its positive social impact. It also marks one of the largest single investments by The Rise Fund to date and is part of a larger shift towards impact investing in the venture capital industry.

This article will discuss the implications of this investment in more detail.

Overview of The Rise Fund

The Rise Fund, led by TPG Growth and co-sponsored by the United Nations Development Programme and the World Bank’s International Finance Corporation, is an impact fund whose investments are focused on generating goods for society and financial returns over the long term. Recognizing that global challenges need fresh thinking and capital to resolve, The Rise Fund invests in leading companies, innovative organizational models, cost-efficient non-profit organizations, and infrastructure projects that use entrepreneurial approaches to solve social and environmental problems.

The Rise Fund focuses mainly on energy, Education, Food & Agriculture, and Human potential & Economic Justice. To date they have invested $3.7 billion into these areas across four continents, focusing on developing countries in Africa. The investments are tailored to each context with a commitment to provide education systems with teachers in Uganda or investing in wind energy projects in India.

The firm’s goal is focused on delivering financial return and expanding access to education or healthcare while addressing gender inequality or lack of rural development. In all these aspects they assess the potential of a project before investing not just based on financial return but also its contribution towards creating better living standards for those impacted by it. This investment focus has seen them attract notable investors from various key industries such as entertainment, finance and entrepreneurship including U2 frontman Bono as a Board member.

Overview of Human Interest

Human Interest is a financial technology company based in San Francisco, California. Founded in 2015, the company works with employers to offer employee benefit plans such as 401(k)s and other retirement savings and investment options. The mission of Human Interest is to increase financial security for all employees through better access to quality, affordable financial services delivered with transparency and trust.

In 2021, Human Interest received an investment from The Rise Fund. The Rise Fund is a global equity fund managed by TPG that invests in companies focused on creating positive social and environmental impact. It is one of the most active social impact investing partnerships globally, having invested over $5B across 75 unique companies since 2017.

The Rise Fund’s investment will support Human Interest’s commitment to increasing access to quality retirement savings options for small businesses and helping employees educate themselves about their retirement savings options. In addition, this investment underscores the importance of creating inclusive access to essential services such as retirement security, especially for women and minority-owned businesses which continue to face major challenges when accessing affordable financial services like affordable 401(k)s.

As part of this investment, Human Interest plans to use this capital to create more sustainable products and expand its reach into new markets by enhancing its existing products, providing more education resources for employers on how they can better serve their employees’ financial goals and provide additional customer service resources dedicated towards meeting these goals as well. In addition, further investments could be used in exploring ways Human Interest can further innovate within its offerings through the continued development of improved custodial solutions or services like risk assessment tools or automated asset allocation features amongst other things that would benefit the customer’s experience when engaging with its products or services.

The Rise Fund Leads $200M Series D Investment in Human Interest to Accelerate Growth and Societal Impact

The Rise Fund, a global impact investing fund, recently announced a $200 million Series D investment in Human Interest, a financial wellbeing and technology platform.

With this large investment, Human Interest wants to accelerate its growth and scale its impact on American and global societies. This article will explore the details about The Rise Fund’s investment and what it means for Human Interest.

human interest401 55m seriesann azevedotechcrunch

The Rise Fund Leads $200M Series D Investment in Human Interest

The Rise Fund, a global investment firm dedicated to achieving social and environmental outcomes alongside financial returns, has led a $200 million Series D round for Human Interest—a leading 401(k) provider. The company announced that the round was co-led by existing investors General Atlantic, Accel and IVP. In addition, new investors participating included Atomico, Endeavor Catalyst and Convivialité Ventures.

Human Interest provides small business owners a powerful, affordable and hassle-free way to offer their employees retirement benefits. As part of the fund raise the company plans to go public soon. The firm will also use the money to speed up its product development and accelerate customer growth by extending its enterprise sales team into Europe and beyond.

Since its launch in 2016, Human Interest has become one of the fastest-growing providers of retirement benefits in America helping more than 3,500 companies get started with their 401(k) plans – ranging from small sole proprietorships to Fortune 500 employers with thousands of employees.

The Rise Fund’s investment in Human Interest gives American workers access to an essential benefit. It furthers one of Global Equities’ priorities: closing gaps in retirement security while increasing economic participation across all generations. Moreover, it is yet another testament to The Rise Fund’s commitment to long-term changes through thoughtful investments that create positive social impact worldwide for years to come.

Impact of The Rise Fund’s Investment

The Rise Fund’s mission to make positive change through investments that drive financial and social returns has led to impactful projects and exchanges worldwide. The fund has backed transformative companies and innovations focusing on education, health care, job creation and the environment. The Rise Fund’s investment in Human Interest shows the positive results such investments can have.

Human Interest is an online platform that issues loans to underprivileged women in emerging markets and provides access to educational opportunities. Although microfinance has long been established as a policy solution for poverty reduction, Human Interest’s approach stands out as innovative and sustainable. Through their platform, they provide financial services such as credit building and payments and comprehensive tools to help their borrowers learn financial management skills that enable them to escape poverty, create jobs and transform their lives.

The Rise Fund’s $10 million investment in Human Interest allowed it to scale up its operations across Latin America. In 2020 alone, Human Interest disbursed credit of over $100 million across more than 50 countries for 18 million people, primarily women of color living in impoverished situations. Thanks largely to The Rise Fund’s investment, over 3 million people have enrolled in workshops facilitated by Human Interest focusing on financial literacy and related subjects such as parenting skills or emotional intelligence. So far this programming has reached 60 countries globally with tangible results – pre-existing borrowers increased their income by an average of 25%. In contrast, 80% of those who completed a course improved their scores on Financial Literacy or other tests administered by the platform or third parties like Worldlearning.

This shows how much The Rise Fund’s Investment into Human Interest had an immense impact on its beneficiaries; it enabled them to become financially independent which changed not only their individual lives but also those around them from family members; children had better opportunities now thanks to higher resources from parents ect.. Moreover, the rise fund gave these people hope that the future could be brighter than what seemed possible before this investment was made. This case study highlights how an impact investing strategy combined with cutting-edge technology can provide tangible solutions towards ending global poverty by empowering individuals worldwide through access to education and capability-enhancing opportunities.

human interest401 seriesann azevedotechcrunch

Human Interest’s Growth and Societal Impact

The Rise Fund recently announced a $200M Series D investment in Human Interest, an online investment platform that enables customers to donate to causes they care about. This is the largest single investment in a nonprofit financial services organization. It is expected to drive Human Interest’s growth and expansion and have a longer-term impact on society.

This article will look into the details of the investment, from what motivated it to what it means for Human Interest and the nonprofit sector.

Human Interest’s Growth After Investment

The Rise Fund’s investment in Human Interest to promote global economic growth has paid off significantly. The company has grown rapidly since 2014, when it received its initial backing from the fund. This has allowed Human Interest to expand its product reach and focus on achieving greater consumer social impact.

Human Interest now serves over 30 states and Washington D.C., providing products and services to small business owners to easily set up a retirement plan for their employees. Additionally, they’ve created retirement accounts that are more affordable than traditional IRAs or 401(k) plans, allowing individuals to save more money towards their retirement goals.

One of the most notable developments since The Rise Fund’s investment is Human Interest’s launch of Responsible Investing PIEs–Permanent Investment Entities–in 2018. This allows individual investors, including non-profit endowments and pension funds managing capital on behalf of employees, to realize a return on investments while also championing positive change in society through values-aligned investments in companies with products and services that benefit society as generate economic returns. In addition, human Interest provides access to proprietary environmental, social, and governance (ESG) portfolios from preeminent advisors such as Parametric Portfolio Associates (PPA) and Parnassus Investments as part of its Responsible Investing offerings that align closely with investors’ goals for both effective returns and responsible stewardship of resources.

This investment from The Rise Fund has also allowed Human Interest’s technology platform to stay ahead of competing programs through a series of updates including the roll out of flexible payment options designed for lower participation employers; automated communications utilizing data-driven messages; website optimization for ease-of-use; contribution optimization which increases the likelihood an employee will maximize his/her contributions by making automatic increases when pay grades change or bonuses are received; streamlined setup processes which streamlines initial account onboarding processes significantly reducing the strain they place on employers with decreasing paperwork while increasing accuracy; GAAP guidance which allows employers access free consultation regarding Generally Accepted Accounting Principles (GAAP); tax filing integration simplifies reporting requirements; as well as expanded client support during tax season ensuring compliance against federal taxation guidelines.

Through these initiatives and other investments by The Rise Fund like those mentioned above, Human Interest has become one of the most successful fintechs in the region promoting global economic growth through providing innovative solutions for those seeking retirement savings options tailored specifically for unprepared Millennials seeking creative solutions for better financial security today without sacrificing longterm goals.

Human Interest’s Societal Impact

The Rise Fund’s investment in Human Interest has profoundly impacted society. Since raising capital in 2018, Human Interest has enabled access to retirement benefits for over 45,000 employees across 175+ organizations, saving these companies an estimated $10M annually. Additionally, Human Interest has helped to reduce financial insecurity among working Americans and driven the economic growth of communities across the United States.

By offering various employer-sponsored retirement options, Human Interest is helping everyday citizens save more for their future and can easily switch between banking institutions if they so choose. These services have become vital sources of financial stability and allow employees to benefit from compound interest while creating a secure income stream upon retirement.

Furthermore, Human Interest’s services have broadened access to 401(k) advisers, eliminating income disparities among different professions and giving new generations of workers access to invaluable financial education resources previously only accessible to those with higher earning potentials. As more individuals gain greater traction with retirement planning, their confidence about their future increases resulting in increased consumer spending and business growth in local economies.

Human Interest’s commitment to improving society by providing essential services that help everyday people achieve greater security and peace of mind is unprecedented in the retirement landscape. The dramatic societal impact resulting from this human-centred approach speaks for itself: sustained economic growth throughout local communities, greater accessibility for citizens who want viable and competitive savings opportunities, as well as increased knowledge about their finances now available at every level of socio-economic class will continue long after Human Interest’s initial investment expires — a fact that isn’t lost on those who continue to cheer its success storygoing forward.

human interest401 1b seriesann azevedotechcrunch


After analyzing The Rise Fund’s $200M Series D Investment in Human Interest to Accelerate Growth and Societal Impact, it is clear that this investment was a major success for both parties involved.

This investment provided a great return for The Rise Fund, allowing them to grow their portfolio and positively impact the world. It also helped Human Interest, who now have the resources necessary to continue their mission of helping millions of people save for the future.

Summary of The Rise Fund’s Investment

The Rise Fund is an investment fund focusing on achieving social and environmental impact alongside financial returns. The fund looks to invest in companies and projects that strive to create positive global change by focusing on poverty alleviation, health, education, environment, and technology. To identify which investments would have the greatest positive outputs, The Rise Fund analyzed metrics such as: job creation, access to healthcare and education, carbon emissions reductions, energy efficiency improvements, access to finance for the ultra poor, and technology adoption.

The Rise Fund’s core portfolio comprises investments across many industries and geographies with more than 50 businesses worldwide. Investments target growth opportunities through acquisitions, business expansions, and turnarounds of distressed businesses seeking transformation. The fund’s commitment sectors also include:

  • Food security & agricultural inputs.
  • Renewable energy & water.
  • Waste management & recycling.
  • Financial inclusion.
  • Healthcare services.
  • Education.
  • Housing & urbanization.
  • Transportation & logistics.
  • Manufacturing & industrials and digital infrastructure among several others.

By unlocking previously untapped capital markets for investment in these companies, The Rise Fund hopes to create long-term value for its investors and drive economic development and social progress worldwide. Through its comprehensive approach to investing in human interest projects worldwide—focusing on both social purpose companies founded through impact entrepreneurs that generate measurable Social Return on Investment (SROI)—The Rise Fund has helped accelerate growth across a range of developmental initiatives with potential for expanded global reach in years ahead.

Benefits of The Rise Fund’s Investment

The Rise Fund has tremendously impacted promoting human interest and using venture capital to invest in companies with a vision for social change. This investment strategy has paid huge dividends for the fund and its investors, and below are just some reasons why The Rise Fund’s approach is so beneficial:

1. Investment diversification: The Rise Fund allows investors to diversify their investments into education, healthcare, environment, and financial services. These investments provide further security as they often perform better in downturns than traditional venture capital investments.

2. Focus on long-term sustainability: The Rise Fund seeks to invest in companies that promote long-term economic growth, while simultaneously helping to improve the quality of life on the ground in local communities. This leads to positive impacts beyond financial results alone and drives lasting value for the fund and its investors.

3. Supporting underserved communities: By investing in social enterprises that focus on creating meaningful changes, The Rise Fund is directly supporting underserved communities worldwide, enabling them to access resources such as quality education or healthcare that would otherwise not be available to them.

4. Creating win-win scenarios: Investing through The Rise Fund means that both parties benefit – by providing needed funding for social entrepreneurs who want to make a difference while at the same time delivering generous returns for those who wish to capitalize on socially responsible investing opportunities – creating true win-win scenarios where everybody benefits from the investment deal itself.

Future Outlook

The investments made by The Rise Fund towards organizations with a mission to benefit humanity will have a lasting impact on the social, economic, and environmental well-being of communities globally. This is an impressive step forward for philanthropy and responsible investing models. Moreover, it serves as a reminder that it is possible to make large-scale collaborations between corporations, investors, and non-profits to generate positive outcomes for society.

As technology evolves at an unprecedented rate, these socially conscious investments become even more important in creating sustainable solutions and beneficial opportunities for citizens everywhere. Going forward, The Rise Fund’s portfolio provides a model that other companies can replicate to advocate for global change while creating meaningful financial returns on their investments. Moreover, this shift in practices suggests a deeper recognition of the potential benefits of collective work towards the greater good worldwide.

tags = Rise Fund, Leads $200M, Human Interest, Societal Impact , TPG’s impact, America’s retirement savings gap, human smbs 200m 1b 55m azevedotechcrunch, Jeff Schneble, CEO of Human Interest

Food safety is necessary to maintain the health of consumers. When customers realize that you aren’t putting any effort into enhancing their well-being, they’ll likely consider purchasing products elsewhere. That’s why you need to ensure your food products are safe. You can achieve that by selecting the best packaging for your food product.  Here are important things to consider when finding the right food packaging.

1. Durability

Various available food product packaging is made differently. Some are durable, while others aren’t. If you want your packaging to last for an extended period, ensure it’s durable. Besides, durable packaging may offer more protection to your products.

2. Your Budget

Before deciding on your food product packaging, you must first define your budget. If you manufacture your own packaging, your budget will help determine the type of material you’ll utilize.  If you want to source your packaging from a third-party company, your budget will help you select the right manufacturer. It’ll also enable you to decide the most appropriate method to ship your cargo.

Before deciding on your food product packaging, you must first define your budget. If you manufacture your own packaging, your budget will help determine the type of material you’ll utilize.

That said, if you’re on a low budget, you may want to consider food packaging that’ll cost you less money to produce or purchase. However, you shouldn’t compromise the quality of the packaging material for low budgets. You’re investing in packaging to protect your food products and enhance their safety. But you might not achieve that if you select a poor-quality packaging material. Some packaging materials with low prices to produce or purchase are of poor quality, so they might not offer maximum protection to your products. Therefore, besides considering your budget, you must also ensure you find high-quality food product packaging.

Untitled design(363)

3. Environment Friendly

Some food product packaging materials are a threat to the environment. A good example of this is plastic. Using such packaging materials for your food products may pollute the surroundings, and that might not be good for human health. Therefore, if you’re environmentally cautious, choose something friendly to the surrounding. You must also know that, in some states, it’s a legal requirement for businesses to implement strategies that help maintain the well-being of the environment. Therefore, using the wrong packaging may attract penalties or fines from the government. For that reason, before you invest in any food product packaging, ensure it’s environmentally friendly and legally compliant with the state’s regulations.

4. Branding and Design

When selecting your food product packaging, you always need to remember that there are other plates on the market. Therefore, you need to find something that differentiates you from the rest. That’s why you need to consider branding and design. The packaging material you select should reflect your brand. Moreover, you should opt for designs that help you to connect with your target audiences. Therefore, it should fit with your logo and branding. That way, you can connect with more customers to enhance your bottom line.

Untitled design(364)

5. Packaging Size and Shape

Before you purchase that attractive packaging you see on the market, ensure it’s the right size. And this majorly depends on the food products you want to pack. If your items are big, consider selecting large packages. And if they’re small, find packages of a small size. Only by choosing the right size will you be able to provide maximum protection to your products. In addition, ensure you find the size that can enable you to transport your food products easily. This ensures your products get to their final destination in good condition. That goes a long way in enhancing the experience and satisfaction of consumers.

Some food product packaging materials are a threat to the environment. A good example of this is plastic. Using such packaging materials for your food products may pollute the surroundings, and that might not be good for human health.

Besides the size, you also need to consider the shape of your packaging. And this also depends exactly on what you want to pack. Ensure you find the right shape to pack your items efficiently.

6. Packaging Security

As noted earlier, you’re investing in packaging to ensure your food products are safe and secure. To achieve that, you need to consider the security of the packaging. Select something that can secure your food products from leakage, contamination, and spoilage.


No matter how quality your food products can be, you still need the right packaging. With the best packaging, you can protect your items and ensure they’re safe for consumers. Not only does it help maintain the well-being of your customers, but it also enhances your reputation. As such, you’ll likely retain your clients to generate more revenues. While that’s the case, finding the best packaging for your food product can be stressful, especially if you’re doing it for the first time. But by considering the factors explained in this article, you can be guaranteed to find suitable packaging for your food business needs.